WUR online magazines: stories that hit the mark

With our online magazines you can bring your research story to life. The Feature editors create catchy texts, striking images, captivating videos, and beautiful animations, which they bring together in magazines that you want to share with the world.

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Whether it’s research into edible insects, multifunctional solar park projects, or the use of artificial intelligence: the work of WUR research associates deserves to be shared with a wide audience. That is why the feature editors create online magazines with stories and videos that can easily be shared via social media channels. This way the stories reach the people you want them to.

The Feature editors produce accessible stories, because we firmly believe that academics, policy makers, and clients prefer to read articles that are easy to read rather than formal texts full of jargon.

Our magazines therefore contain stories about all kinds of projects by enthusiastic WUR research associates that are written in an engaging way. Not too long, with a clear focus and engrossing images, they draw the reader into the story. Thanks to Google Analytics, the editors can see exactly which stories are hitting the mark and where the readers are. This helps us to even better tailor the subsequent magazines to our audience.

Below are some examples of our work.

WIMEKs Climate Stories, 2022

The Feature editors produced a magazine about climate change for the Wageningen Institute for Environment and Climate Research. How do we keep things from getting worse, and how do we adapt? In nine stories you can read about future problems, innovative solutions, and the international approach to climate change. The magazine contains interviews, background stories, and videos.

European Research Collaborations, 2022

Many of the challenges facing the Netherlands do not stop at the border. That is why international cooperation is so important. This magazine contains no fewer than 30 stories about the latest European research projects which WUR is a part of: from circular agriculture to fighting against pandemics and from ensuring healthy oceans to reducing food waste. The stories, videos, and animations show how valuable European cooperation is for WUR, for the Netherlands and for Europe.

KennisOnline Magazine

KennisOnline is an annual magazine about research that Wageningen University & Research has conducted with co-financing from the Dutch Ministry of Agriculture, Nature and Food Quality (LNV). Each story consists of an engaging text and a catchy video of a WUR research associate going into detail about their work. Whether about climate change in the fields or the protection of the Dutch harbour porpoise, the stories and videos complement each other and can be shared together or separately on social media.

WOT Magazine, 2020

Measuring, counting, collecting, and interpreting findings for the government makes up one of the Wageningen University & Research’s key tasks. For example, WUR diagnoses animal diseases, collects biodiversity data, monitors food safety, and manages gene banks. The WOT Magazine shares 11 stories about the Statutory Research Tasks (WOT) that WUR performs for the Dutch Ministry of Agriculture, Nature and Food Quality (LNV), the Dutch Ministry of Health, Welfare and Sport (VWS), and the Netherlands Food and Consumer Product Safety Authority (NVWA).

KennisBasis Magazine, 2019

We know that you can make fabric from hemp. However, what lots of people don’t know is that you can also do this with peppers. You can read about this in the KennisBasis Magazine. What exactly does a future-proof city look like and how can you get people in Nigeria to eat more vegetables (because they often don’t eat enough). This magazine highlights various knowledge-based studies from the 2015-2018 period funded by the Ministry of Agriculture, Nature and Food Quality (LNV).

Wageningen Climate Solutions, 2019

This magazine contains 15 stories about WUR research into climate change with the overarching question: how can we achieve a sustainable, climate-resistant future? Read about how oysters build strong coasts and about how green the Netherlands could be in a hundred years, if it were up to Wageningen scientists.

The story of N2Africa, 2019

WUR has spent 10 years researching nitrogen compounds in pulses in various countries across Africa. Millions of farmers in Africa were able to benefit from higher yields and more nutritious meals thanks to the N2Africa project. In The story of N2Africa, the research associates involved take stock. In this magazine, the clients supplied text and images and the feature editors handled the concept, final editing, and design.

Fundamental Change, 2018

Can we grow vegetables on Mars? Can mosquitoes help prevent disease? Can we trace the origin of ocean plastic? These kinds of questions form the basis of pioneering WUR research targeting the Sustainable Development Goals (SDGs). This magazine was produced as part of the University Fund Wageningen (UFW)’s fundraising campaign Fundamental Change.

Kringlooplandbouw, 2019

This very comprehensive, digital guide to circular agriculture offers arable farmers, livestock farmers, and other agricultural entrepreneurs who want to delve into circular agriculture a wealth of information. This includes relevant research, the experiences of other farmers, and opportunities.

Internal magazines

A number of the magazines that the feature editors create are specifically for WUR employees, and sometimes students as well. For example, we produced six editions of WUR is Serious about Data, a magazine about privacy, safe online working, and data storage.

For the Department of Social Sciences (DSS), we made WURld of Social Sciences, a magazine highlighting 10 DSS projects in a visual way.

The internal magazines are also a balanced mix of text, images, and video. Both text and images are always compiled in consultation with the research associates and departments.

Have you been inspired by these publications and do you want to know what we can do for your project? If so, then please get in touch.